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Watersun Swimwear

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Australian swimwear manufacturer

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Watersun Swimwear
IndustryApparel
Founded1955
HeadquartersMelbourne, Australia
ProductsSwimwear
Websitewww.watersun.com

Watersun Swimwear is the oldest privately owned Australian swimwear and beachwear manufacturer. Established in the mid-1950s, Watersun has been synonymous with the Australian way of life in terms of Swimwear and Beach Fashions for nearing half a century. Its trademark Graphic Glamour Swimsuit Designs of the '60s, '70s and '80s were recently displayed in the Australian National Maritime Museum which paid tribute to the History of Australian Swimwear: Exposed! The Story of Swimwear.

History

Watersun was founded in Melbourne, Victoria, in 1955 by David Waters. Operating a retail outlet with manufacturing at the back of a small shop in Brunswick Street, Fitzroy, Watersun employed young new designers to gain notoriety with swimwear designs in a very conservative post-war Australia.

Watersun was sold in 1984 to ADA swimwear who subsequently filed for bankruptcy in 1987 with the current owner, IAMNSP Pty. Ltd., acquiring the trademarks for both Watersun and ADA in 2011.

Designs

A display of Watersun is featured in the Powerhouse Museum in Sydney reflecting the cultural design significance of the brand.

Sponsorships

Models

  • Model Pania Rose has appeared in Watersun campaigns for 2005, 2006, and 2007
  • Model Miss Australia Erin McNaught
  • Catherine McNeil

See also

References

  1. ANMM.gov.au
  2. Theage.com.au
  3. News.com.au
  4. Herald Sun

External links

Competitive swimwear
Swimsuits
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Male suits
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Manufacturers
See also
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This list includes companies that produce sports equipment. List by sport include only current products manufactured
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