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Shoyoroll is an American jiu-jitsu lifestyle brand that designs and manufactures Brazilian jiu-jitsu gi, casual apparel, and accessories headquartered in Los Alamitos, California. It is one of the most popular jiu-jitsu brands in the world.

History

Shoyoroll was founded by Vince “Bear” Quitugua in 2006. Bear started making t-shirts and caps to show off his creative side inside his garage in Guam. Budo Videos, a martial arts online retailer, started to exclusively sell Shoyoroll gis in North America in 2009.

Shoyoroll announced a collaboration with the IBJJF for an exclusive line of gis in 2023. In 2023, Shoyoroll won 'Brand of the Year' at the JitsMagazine BJJ Awards.

Partnerships

Shoyoroll have made collaborations with other brands and companies such as Illest, EA Sports, Undefeated, Albino and Preto and RVCA. They have also collaborated with ONE Championship to produce the official kit for their submission grappling division.

See also

• Mixed martial arts clothing

References

1. Reid, Kris (23 April 2016). "3 Reasons Shoyoroll Became so Popular". www.jiujitsutimes.com.
2. "The Success Story Behind Shoyoroll Brand". www.bjjee.com. 3 April 2013.
3. Blackett, Todd. "Shoyoroll Announces Collaboration With IBJJF For New Gi". Jitsmagazine. Retrieved 2 January 2024.
4. "The JitsMagazine 2023 BJJ Awards". Jitsmagazine. Retrieved 2 January 2024.
5. "UNDEFEATED Continues Its Partnership With Shoyoroll for a New Capsule of Gis and Streetwear Staples". hypebeast.com.
6. "Shoyoroll Gis Will Be Sold at 2018 IBJJF Europeans in Portugal". Bjjee.com. 7 January 2018.
7. "Shoyoroll x RVCA Collection". rvca.com.
8. "Pictures of every Shoyoroll Gi". gireviews.net. 4 May 2018.
9. Rogers, Kian. "ONE Championship And Shoyoroll Announce No Gi Collaboration". Jits Magazine. Retrieved 27 September 2024.

External links

• Official website

• Sporting goods manufacturers of the United States
• Sportswear brands
• Companies based in California
• Clothing companies established in 2006
• 2006 establishments in California
• Companies based in Orange County, California