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"Eso No Va a Suceder" (transl. "That's Not Going To Happen") is a song written and recorded by the American musical duo Ha*Ash. It was released on August 8, 2018 as the third of the single from their fifth studio album 30 de Febrero (2017). The song then included on their live album Ha*Ash: En Vivo (2019). It was written by Ashley Grace, Hanna Nicole and Edgar Barrera.

Background and release

"Eso No Va a Suceder" was written by Ashley Grace, Hanna Nicole and Edgar Barrera and produced by Hanna, Barrera and Joe London. The band started working on the song during the 1F Hecho Realidad Tour. It was confirmed the single to be the third single from the album on August 6, 2018. The song went to Latin radio stations in early September.

Music video

A lyric video for "Eso No Va a Suceder" was released on November 28, 2017. It was directed by Diego Álvarez. Here they are dressed in white wedding dresses with yet another classy style. Some scenes show a white dress burning and torn, while Hanna is seen smashing a wedding cake. As of October 2019, the video has over 55 million views on YouTube.

The music video for "Eso No Va a Suceder" was released on August 8, 2018. It was directed by Emiliano Castro and Ernesto Lomeli. The video was filmed in Toluca, México. The video stars Ha*Ash with actress Renata Notni, TV host Natalia Téllez, and Instagram influencer Dhasia Wezka. As of October 2019, the video has over 90 million views on YouTube.

The acoustic video for "Eso No Va a Suceder" was released on September 28, 2018. As of October 2019, the video has over 1.5 million views on YouTube.

The live video for "Eso No Va a Suceder", recorded live for the live album Ha*Ash: En Vivo, was released on December 6, 2019. The video was filmed in Auditorio Nacional, Mexico City.

Commercial performance

The track peaked at number 34 in the Latin Pop Songs charts in the United States. In Mexico, the song peaked at number one on the Mexican Singles Chart, and Monitor Latino. On November 11, 2018 the song was certified gold in México. On September 17, the song was certified Platinum in México.

Live performances

On November 11, 2018, the duo appeared on Premios Telehit, and also performed "Eso No Va a Suceder".

Credits and personnel

Credits adapted from Genius.

Recording and management

• Recording Country: United States
• Sony / ATV Discos Music Publishing LLC / Westwood Publishing
• (P) 2017 Sony Music Entertainment México, S.A. De C.V.

Ha*Ash

• Ashley Grace  – vocals, guitar, songwriting
• Hanna Nicole  – vocals, guitar, songwriting, production

Additional personnel

• Edgar Barrera  – songwriting, edition, engineer, production
• Joe London  – edition, engineer, production
• Luis Barrera Jr  – edition

Charts

Certifications

Release history

References

1. ^ "Ha*Ash Become Wedding Crashers in the New Video For Empowering Anthem 'Eso No Va A Suceder': Watch". Billboard. Retrieved July 9, 2019.
2. ^ "Eso no va a suceder - Writer". American Society of Composers, Authors and Publishers. Retrieved November 24, 2019.
3. ^ Ha-Ash – Eso no va a suceder, retrieved July 9, 2019
4. "HaAsh on Instagram: "• 07/08/18 • 💍🚫 • #EsoNoVaASuceder • @programahoy • @dhasiawezka / @rennotni / @natalia_tellez"". Instagram. Retrieved July 9, 2019.
5. "HaAsh on Instagram: "Ya vieron el BEHIND THE SCENES de nuestro nuevo video "Eso No Va A Suceder" ? @dhasiawezka | @rennotni | @natalia_tellez pueden..."". Instagram. Retrieved July 9, 2019.
6. ^ "HA*ASH lanzan su álbum 30 DE FEBRERO". Sony Music Entertainment México (in Mexican Spanish). December 4, 2017. Retrieved July 9, 2019.
7. Eso No Va a Suceder (Video Oficial) by Ha-Ash, retrieved July 9, 2019
8. Ha*Ash - Eso No Va a Suceder (Video Oficial), retrieved July 10, 2019
9. ^ Perez, Ruben Jr. (August 9, 2018). "Ha*Ash Release "Eso No Va a Suceder" Video". Entertainment Rocks. Retrieved July 9, 2019.
10. "HA*ASH lanza el video oficial del sencillo "ESO NO VA A SUCEDER"". Sony Music Entertainment Latin. August 9, 2018. Retrieved July 9, 2019.
11. Ha*Ash - Eso No Va a Suceder (Versión Acústica), retrieved July 10, 2019
12. ^ "Eso No Va a Suceder (En Vivo) de Ha-Ash". iTunes (in Mexican Spanish). Retrieved 2019-12-12.
13. ^ "Ha*Ash - Chart history > Latin Pop Songs". Billboard. Retrieved 2019-02-04.
14. ^ "Ha*Ash - Chart history > Mexico Airplay". Billboard. Retrieved 2019-02-04.
15. ^ "Ha*Ash - Chart history > Mexico Espanol Airplay". Billboard. Archived from the original on September 2, 2019. Retrieved 2019-02-04.
16. "Ha*Ash abarrotó de nuevo el Auditorio Nacional y tuvo a Miguel Bosé, Prince Royce y Melendi como invitados". OCESA Seitrack (in Mexican Spanish). Archived from the original on March 27, 2019. Retrieved July 11, 2019.
17. "Certificaciones Ha*Ash / Ha-Ash - AMPROFON" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Retrieved April 24, 2019.
18. TIM, Televisa. "#Telehit25Años: sigue la cobertura en tiempo real". Telehit (in Spanish). Retrieved July 9, 2019.
19. "Ha*Ash - 30 De Febrero II". Discogs (in Spanish). Retrieved July 8, 2019.
20. ^ monitorLATINO. "Monitor Latino, week September 10, 2018". charts monitorLATINO (in Spanish). Retrieved July 9, 2019.
21. "-monitorLATINO". Top Digital monitorLATINO. Retrieved July 7, 2019.
22. ^ "- monitorLATINO". Top Digital monitorLATINO. Retrieved July 9, 2019.
23. "-monitorLATINO". Top Digital monitorLATINO. Retrieved July 7, 2019.
24. "-monitorLATINO". Top Digital monitorLATINO. Retrieved January 2, 2021.
25. "Certificaciones" (in Spanish). Asociación Mexicana de Productores de Fonogramas y Videogramas. Retrieved May 3, 2022. Type Ha.Ash, Ha*Ash or Ha-Ash in the box under the ARTISTA column heading and Eso No Va a Suceder in the box under the TÍTULO column heading.
26. "Eso No Va a Suceder (Versión Acústica) - Single by Ha-Ash". iTunes. Retrieved July 9, 2019.

• Ha*Ash songs
• Songs written by Ashley Grace
• Songs written by Hanna Nicole
• Songs written by Edgar Barrera
• Song recordings produced by Edgar Barrera
• Song recordings produced by Joe London
• 2017 songs
• 2018 singles
• Songs with feminist themes
• Songs in Spanish
• Sony Music Latin singles
• Monitor Latino Top General number-one singles